This clever campaign for DirecTV by Grey NY highlights typical frustrations customers experience with cable. The new commercials grab the viewer’s attention with humor and exaggerate the situation to the maximum absurdity, which creates a memorable spot. They also show us what happens when you make bad decisions with cable TV: you end up in a ditch or with a grandson who wears a dog collar. 

To promote Novant Health’s new partnership with internationally renowned Cleveland Clinic – ranked No. 1 in cardiovascular care by U.S. News and World Report – LGA created a television commercial built around one sound – a heartbeat. The heartbeats in this case were made up of unexpected sounds – the ones patients make when they are back to health and in the rhythm of their lives. 

LGA Group Creative Director Jennifer (“J.J.”) Jones appeared on WCNC’s Charlotte Today to give her thoughts on this year’s best, worst and most talked about Super Bowl commercials. Little did we know that Honda aired the full two and a half minute commercial featuring Ferris Bueller on YouTube because it would have cost $17.5 million to air live during the Super Bowl. After J.J.’s appearance we now know that little tidbit and much more. Click here to watch the segment.