"I went to an Atlanta Braves game when I was a kid and the program contained a quote from Braves manager Bobby Bragan: ‘If what you did yesterday looks big....you must not have done much today.’ This is one of the simplest, yet most profound business concepts you will ever come across, and I’m proud this is the type of attitude our LGA team members exhibit and embrace. We have a staff that is creative, people of action, people of character. And we know it is our responsibility and privilege to serve our clients in a very special way each and every day.”
Steve Luquire co-founded LGA in 1984, building the business from a three-person shop to one of the Carolinas' leading advertising, marketing and public relations agencies. He maintains involvement in many aspects of the agency's services, including branding, strategic counsel, public relations and new business initiatives.
Steve is devoted to LGA's clients and understands that the company's most valuable assets are the people who contribute to making LGA a special place to work. He has received the Charlotte Ad Club's highest honor, the Silver Medal Award, and the public Relations Society of America's Infinity Award for representing the highest standards of character, career and service. Charlotte Magazine has listed Steve as one of Charlotte's 50 most influential leaders.
Throughout his professional career, Steve has stayed very involved in his community and region. He currently serves on the boards of Teach for America, the Salvation Army, OrthoCarolina Research Foundation, Charlotte Merchants Foundation, Advantage Carolina, Charlotte Sports Commission and The Meineke Car Care Bowl. He also is vice-chair of media for the PGA TOUR Quail Hollow Championship. Steve is the ex-officio chairman of the North Carolina Partnership for Economic Development, past chairman of the 16-county Charlotte Regional Partnership, founding member and vice chair of Charlotte Mecklenburg Police Foundation and former executive board member of the Charlotte Chamber of Commerce. Previously, he was as a founding board member of two successful community banks and served two three-year terms on the board of trustees for Belmont Abbey College.
Steve and his wife, Vicki, have two grown children and three grandsons. His passion for sports dates back to his involvement with Duke basketball during his high school years, and later serving as captain of East Carolina University's soccer team his junior and senior years. He was the vice chairman for the 1994 NCAA Men's Final Four in Charlotte, and managed LGA's role as managing local partner for the 1994 Final Four organizing committee and the 1996 Women's NCAA Final Four Championship. Steve currently serves on the executive committee that is bringing the Atlantic Coast Conference Football Championship to Charlotte in 2010-2011.